Pepsi Max is “challenging misconceptions around low-sugar drinks” he adds. We All Live in the Internet's Flatlands Now. Like its Unilever rival Surf, Bold is hanging on to the top 100 by a thread. Its value is up 15.4% to £21.7m. After years of decline, it’s added £2m to its value. 1020 F.E. Indeed, the stellar performance of Pepsi Max was largely down to shoppers buying more – 27.6 million units more, to be precise. But it wasn’t in time to prevent a 5% fall in both value and volume for the sub-brand. Email Delivery He is a Shillman Journalism Fellow at the David Horowitz Freedom Center. Energy doyen Red Bull has grown by £36.4m, despite Coca-Cola entering the fray. This was due to “understanding customer needs”. The brand – which has sold an extra 3.1 million packs –has also continued to innovate at key seasons to “keep consumers engaged with the cake category throughout the year”. Then there was the brand’s first link-up with gaming, the Pringles Battle Couch event. Value has climbed by a little under £180k and volumes are up 0.2%, after the brand opened its first café in London last May, renewed its sponsorship of Bristol City Women, and extended its Little Yeos range for kids. That’s despite the brand dusting off its iconic ‘Boy on Bike’ ad, first aired in 1973, for a return to screens last summer. Given grocery’s declining milk sales, a drop of just 0.6% in value for Cravendale is a pretty solid performance. That’s not bad given the “increasingly competitive and dynamic category” insists Ben Duncan, northern region director for Purina’s market development organisation. Key NPD included the posh Signature Collection, lower-sugar versions of its Slices, and the Miniature Selection. Kingsmill has endured the top 100’s steepest percentage decline and the second greatest absolute loss in this report of £40.9m. “Frozen food has a key role to play in driving the growth of the industry, thanks to its strong credentials around convenience and sustainability, with long shelf lives reducing food wastage.”. On the sustainability front, it has already produced five billion biodegradable teabags and trialled the removal of the plastic overwrap from its boxes, which was a “huge success”. Lighter Spreadable and Lighter Spreadable Slightly Salted fell by 8.5% and 2.4% in value respectively. This will work only if someone with universal recognition and a national following heads it up, and that means it has to be Trump. The brand made the second-largest percentage gain in the top 100, adding £21.4m as it sold 7.2 million extra packs. In this report’s 2015 edition, it was valued at over £370m and was Britain’s second-biggest bread brand after Warburtons. The brand is now found in 6.7 million households, it adds, having shifted an extra 2.8 million packs. And it’s aiming to capitalise on the popularity of snacks with a “strong innovation pipeline” for its Ranchos lineup. A 13.4% rise in the average price of a bottle has been driven by a push towards posher squash with Fruit Creations and glass-bottled Cordials ranges. Last year, it overtook PG Tips. It’s worth noting that the comparatives aren’t in Fever-Tree’s favour; 2018 had a lot going for it, with a royal wedding, World Cup and a record-breaking heatwave. This equates to 20 cents a shot. But it would be too easy to paint Kingsmill as a hapless victim of own label’s growth. Like Babybel, Dairylea is benefiting from the rise of snacking cheese. “This is Crunchy Nut’s third consecutive year of growth, which shows shoppers still value taste within their breakfast choices,” says Kellogg’s Ben Simpson. The biscuit brand puts its revival down to a refocus on its “best-loved products”, plus new launches. A £5.2m slump leaves PG Tips perilously close to crashing out of the top 100. Next up, Quaker wants to “convert those that don’t normally think of porridge as their go-to for breakfast” with ‘Go Forridge’, a push that kicked off in January. But there are some rays of light. The assault on St. John’s Episcopal Church by radicals and racists was the ugliest moment of the D.C. riots. Last spring’s £5m masterbrand push and new-look packs have paid off for Chicago Town. The NPD was “well supported by significant investments” says Alex Gonnella, confectionery marketing director for Nestlé. Schweppes has grown by £6m, while its rival Fever-Tree is in decline. However, it has avoided a fall in average price by rationalising its multipacks to steer shoppers towards pricier single bags. Nescafé Gold Blend has also suffered a £3.3m decline. It’s lost £6.7m as the UK’s static number of pet owners look to trendier, costlier options for their pups. With sales up £21.1m, it’s the fastest-growing bagged snack brand in the top 100, and the eighth-fastest grower overall. “Big Hoops grab bags (50g) are seeing phenomenal growth in this area, with the BBQ and Original flavours two of the eight star performers in Tesco Express’s meal deals.”. Other positives for Müller include the completion of a £50m expansion to its Telford factory in a move to boost capacity and increase UK production, and the renewal of the brand’s sponsorship deal with British Athletics for a further three years. That’s in part due to its debut in the kids’ chilled snacking market with pricier products. It may be less than half the size of arch rival Coke in grocery, but Pepsi has added considerably more to its value. Kellogg’s crisps in a tube added £20m last year, having shifted an extra 11.2 million units. By continuing to browse our website, you are agreeing to our use of cookies. It’s lost £5.1m and sold 4.8 million fewer units. Old El Paso entreated shoppers this summer to ‘Make Some Noise’. In terms of marketing, it has continued the theme of togetherness by partnering with The Eden Project on ‘The Big Lunch’. WK Kellogg, the burgeoning vegan granola, is the standout range. So the company is cutting its losses where it can. After Dairy Milk, Darkmilk, the 40% cocoa solids spin-off launched in 2018, is the second-biggest contributor to growth. Nevertheless, the brand lost £3.2m due to under-performers such as its Beanz fridge pack (down 12.6%). The Unilever brand shed a further 6% in volumes – though the launch of a premium mayo range helped push up average pack price by 3.7%. Lurpak is up £4.1m thanks to demand for indulgent spread. It’s up 33.6% to £7.1m, having last year axed added sugar and introduced a vegetable-based variant. Once the UK’s bestselling yoghurt range, Müller Light put in another poor performance in 2019. The baker announced in February that it had reduced losses by agreeing price rises with some customers. Units are up 8.1%. Its recent brand extensions are going down a treat, according to Parker. Its autumn move beyond frozen into the pricier chilled category will have helped too. Democrats knock off Amazon’s rivals and Amazon knocks off Republicans. From mass murderers to oligarchs to the US’s free market system, there is such a strong drive to both group and community, to look after family, and towards survival and success that they keep working as instincts and driving the same emergent co-operative corruptions, seemingly no matter the political system. Volvic sold 32 million fewer bottles as the overall still water market declined. Profits more than halved at frozen foods specialist McCain last year as “one of the worst potato harvests in 40 years” hit its bottom line. Kenco is flatlining. With gut health all the rage, Danone updated Activia’s packaging (for the third time in three years) and added a Live Culture Smoothie range in August. A 3.3% rise in average pack price helped to prevent value sales from dropping by more than £1.6m.92. Shoppers are “recognising the health benefits of oats, and are willing to pay more for products that are delivering against health and taste” says Chant. The brand also launched its ‘Sorry, Not Sorry’ podcast, hosted by Gemma Cairney, to reflect Galaxy’s new “confident, -unapologetic” voice. Having had a TV ad banned in March won’t have helped. There was strong growth in “drink later” SKUs such as multipacks, says owner LRS. Not logged in before? Although volumes are down 4.7 million units, Kinder has slowed last year’s value decline. In an effort to make up for the shortfall, the brand launched the low-cal L’mon range in May. One consolation is low-cal Ribena Frusion made almost £4m in less than a year. It says big, sports-focused campaigns helped boost penetration during 2019. Created to tap demand for healthier snacks, Rice Fusion provides around 2.6g of satfat per 100g. The sugar-free soda was responsible for the lion’s share of its maker’s success, adding £36.7m. However, its efforts are yet to help arrest a decline in sales, which has accelerated over the past year. It was joined by a take on Mini Eggs and a Salted Caramel variant for the brand’s core range. CCEP’s Simon Harrison says the brand also benefited from greater visibility after being included in Coca-Cola’s on-pack Premier League push, backed by “high-profile” TV spots. “We’ve been brilliant on brands,” Arla UK MD Ash Amirahmadi told The Grocer in February. It also ran a£1.5m ad push during ITV’s The Chase and Love Island. When it comes to crisps, shoppers can’t stop filling their baskets with sharing formats, he adds. There’s a new boss in town, as Robert De Niro (who starred in Warbies’ TV advert last year) might say. Mars Petfood’s flagship brand for dogs has had yet another bad year. A Mars Wrigley spokeswoman says its Extra range is the “driving force behind the overall gum category’s current growth in volume sales”. The signs suggest the PG Tips brand could be in line for a sell-off. There’s one launch that perhaps hasn’t hit the mark, however. 74 million Americans could then decide which businesses they would to do business with. Duracell has maintained its “strong market leader position” it insists. Heinz “also saw growth in traditional meal solutions of pasta and soup” it says. Partnerships also played a key role in boosting Quaker’s nutrition credentials, she adds, highlighting tie-ups with the likes of Nuffield Health and Fitbit. It’s now worth £253.6m in grocery, making it bigger than the entire portfolio of stablemate Fanta. The Dairy Milk 30% Less Sugar that launched in July had hit sales of £1.8m by the end of the year. “Finally, an overall growth in snacking (0.6%) contributed to growth across the biscuit category,” says McVitie’s. Laundry is struggling. Its original two variants had already racked up more than £4m in value sales by the end of the year, according to CCEP, by appealing to an audience beyond traditional energy drink shoppers. Coke has significantly switched up its strategy around new products. (But tonic water rival Schweppes is £35m in front in retail.). Biden Appoints Anti-Israel BDS Activist to Head NS... Impeach Obama for Inciting Black Lives Matter Riots. Its chocolate is up 8.3% in value on units up 7.6%. Potato products, however, have shifted an extra 1.3 million units. This led Premier to extend the range in January 2020 with Mr Kipling 30% Less Sugar Lemon Slices. So, we produced our wordless bars [which came in packaging bearing only Dairy Milk’s logo] to encourage people to call their elderly relatives or knock on the doors of elderly neighbours.” Thirty pence from the sale of every bar was donated to the charity. Admittedly, top level volumes are more or less flat (–0.3%). In 2020, NPD will continue to be “at the heart” of the brand’s activity to “liven up Jacob’s ranges” says its customer marketing director Stuart Graham. It’s the mark of larger packs and the brand’s continued premuimisation, as it seeks to create a point of difference from burgeoning own label rivals. Surf is on the verge of dropping from the top 100, having shed £6.5m of value and 4.7% of volumes in its ongoing battle with own label. No one could have planned every step of Daniel’s observation, yet it is emergent. Maybe so, but Wrigley has shifted 15.3 million fewer packs. The supermarkets have shifted an extra 12.9 million packs in the past year, a rise of 11.1%. Batchelors is getting a battering as Britain’s taste in instant meals gets fancier. It’s down £17.5m with 13 million (12.8%) fewer packs sold. Like Coke, Fanta’s been cranking out hip NPD to great success. By contrast, its other sugar-free variant – Coca Cola Zero Sugar – delivered a 12.3% volume gain. While rival Lenor is back on the up – despite a higher average price – Comfort has lost £9.5m and sold 4.3 million fewer units. The system Daniel describes keeps emerging over and over throughout history no matter the differences in its environment. Almost all its full-fat lines grew in value and volume, with Softest Slightly Salted, Garlic Butter and the brand’s plain block butter seeing double-digit growth (albeit from small bases). Plus, two products launched in a new ‘Cook in Box’ format designed to make on-the-go eating easier: an All Day Breakfast Double Sausage Muffin with Cheese & Brown Sauce, and a Classic Cheeseburger. The brand is building on that with its latest healthy NPD, Naked Oven Chips, made with just potato and sunflower oil to tap both the gluten-free and vegan trends. Convenience played an important part, too. In fact, they formed “the fastest-growing crisps segment in 2019”. A 7.9% increase in average price helped Andrex achieve modest value growth, despite six million fewer packs going through the tills. Cheerios and Shreddies grew volumes by 12.9% and 1.5% respectively. Trump should set up a website listing all of the companies that have discriminated against conservatives. Not that the only attraction of bread is low prices, adds Tyrrell, pointing to Warbies’ artisanal and sourdough loaves. “It’s the fastest-growing product in Tesco’s under 100-calorie snack range.”. “The relaunch focused on health, by far the most pressing issue for drinkers, and so resonated with drinkers looking for extra health benefits.”. Britain’s Biggest Brands 2020: what will the coronavirus crisis mean for purpose-driven brands? For the second year running, Müller has posted the top 100’s biggest fall in absolute value. “It’s essential to be present in growing bakery segments, such as bagels and crumpets,” Tyrrell says. P&G group sales director Ian Morley says Fairy is “offering product superiority that encourages frequent consumption”. The UK’s biggest soft drink brand has grown by £41.1m. Value is down £13.5m, while volume sales have dived by 21.3%. The brand has shifted 5.6 million fewer packs, a fall of 2.9%. What a year for Ginsters! Combined with the rise of cheaper own-label alternatives, this led to yet another year of decline for Dolmio. The proportion in our portfolio is not as high, but it’s growing faster than the market average.”. Standout results include a 40% value increase for B.O.B to £23.4m and a 3.9% rise in Lactofree sales to £66.5m. Still, Persil is hoping to add value over cheaper own-label options with its capsule formats. Still, the figures for Britain’s second-biggest bread brand are an improvement on its even larger losses last year. But the £6m push for the range calling on shoppers to ‘Eat in Full Colour’ failed to sell more units; volumes are down 5.5%. Register for FREE guest access today. A shift to larger packs is also taking place in bigger stores, with 12-bag and 18-bag multipacks in strong growth. Robinsons has shifted 28.3 million fewer bottles, a decline of 14.3%. Pringles kicked off this year by teaming up with Made in Chelsea’s Spencer Matthews. As inflation in butter calmed down, Anchor enjoyed a more stable 12 months, with value up £3.8m and volumes growing by 3.5%. “Consumers are responding well to the popular, on-trend zero-sugar flavours we’re bringing to market,” says VP for business development Simon Harrison. “We are investing in our capsules range with the ambition to grow our share of the market through a multimillion-pound marketing ATL campaign.”. Despite an autumn TV push featuring the star, its value rose £9.8m in 2019 – which although impressive, is far less than the previous year’s gain. Darkmilk, the 40% cocoa solids spin-off launched in 2018, is the second-biggest contributor to growth. That has helped boost the core Dairy Milk lines by 9.1% to £585.5m, making it the biggest contributor to Cadbury overall growth. In home-baking, the brand’s NPD included Traybake Kits. The Signature Collection, developed to target the “after-dinner evening treat occasion”, delivered £1m in retail value sales in its first 12 weeks, says Mathew Bird, brand director for sweet treats at Premier. The run-up to Christmas was big, too. That’s up 5.1%. The supers have sold an extra 83.4 million bars, bags and boxes of Cadbury chocolate, 6.1 million more cereal bars, 5.5 million extra cakes and 619,000 more ice creams. Meanwhile, lesser moves included a slew of new flavours for Diet Coke, like Sublime Lime and, more recently, a cherry variant for Coke Energy. But Princes says it is “highly confident” in its future, following a £5m refresh of its entire portfolio last spring. Sales are up £15.4m to £16.5m. Tropicana’s recovery has gone into reverse. Thanks. We aim to ensure all deals are available to everyone but policies change, so please … The brand unveiled a raucous ad push last May to celebrate its Britishness, and added Anchor Softest – a “convenient, natural and tasty” offer. The nine sharing SKUs, which are “specifically developed to pair perfectly with craft beer”, were backed by a £6m push. Plus, there was the Swiss chocolatier’s major foray into trendy high-cocoa options with a three-strong range of bars, launched in August. Not usually known for innovation, Mars added an on-trend More Protein bar in early 2019 (supported by a partnership with Tough Mudder). Its most famous cereals were a hit too. Volumes fell 6.1% – equating to 2.2 million fewer units – as consumers veered away from black tea in favour of trendier brews. Coke/Pepsi (12 oz small bottle) 3.06 A$ 2.00-4.50: Water (12 oz small bottle) 2.88 A$ 2.50-4.00: Markets. Riddle points to the rollout of the £1 price-marked 87.5g grab bag for the independent channel as another driver of growth in convenience, where Hula Hoops has seen overall value sales grow by 23%. “The past few years have been marked by strong growth in own label, which has grown market share by 5.5 percentage points since 2018, as retailers have looked to differentiate themselves from each other generally and from the discounters in particular,” says a spokeswoman. The launch put Mr Kipling into “a more premium space” and helped drive a 3.4% rise in average pack price too. It’s lost £4.4m, having seen 5.9 million fewer packs rung through grocery tills. “If you look across soft drinks for products that provide great taste, nutritional benefits, no artificial ingredients and coming from nature, these are as relevant as they ever have been.”. But other healthier lines are struggling. However, format was the real driver of value. This website uses cookies. Its vegan mayo may be proving popular, but other Hellmann’s variants continue to struggle under pressure from Heinz’s mayonnaise. The brand points out that 2019 was challenging for the whole mixers category, and that Fever-Tree “once again ended the year as clear category leader”. Unit sales may have dropped 10.4%, but an average pack price increase of 9% saved Weetabix from losing any more than £4.2m. Example: We recently spotted a 12 pack of Coke … It included the brand’s first frozen lines, a posh Handcrafted range, and – most notably – a team-up with Quorn on a vegan pasty. After a big fall in 2018, Yeo Valley is showing signs of recovery. “We’re number one in rolls, crumpets, thins, teacakes and others. That’s in part down to listings across the mults for its new Leggera dressings – and in spite of its pizzas being delisted by Iceland in early 2019. The P&G household brand lost a bruising £10.7m as volume sales fell by 6.5%. The D.C. Its foray into posh mixers is reaping dividends, too. It’s grown its value by £8m, while volumes are up 5%. For the first time since 1983, when Anheuser-Busch used all of its ad time to introduce a beer called Bud Light, the beer giant isn't advertising its iconic Budweiser brand … Its posh wholegrain Perfect Blends porridge, added in November, was designed for the same purpose. Sugar concerns are the “biggest trend affecting juices” says Charlotte Flook, head of Ribena at owner LRS. It’s not just about health though. The tables have turned. The decline of PG Tips has been a long-running affair. Cushelle owner Essity attributes the brand’s £19.7m rise to distribution gains and a relaunch of its “super-premium tier” to satisfy shoppers’ appetite for luxury. It kicked off in September, celebrating the fact that “the little things can mean a lot”. Unilever says more environmental initiatives are set to follow in 2020. But the Nestlé brand is remaining positive. “Last year we took the Coca-Cola trademark into new territory, pushing the boundaries of this iconic brand and making it relevant to even more occasions,” says CCEP VP for commercial development Simon Harrison. For now, though, Unilever is keen to emphasise the positives. It haemorrhaged £26.2m – 16.9% of its value – despite reformulating to reduce its sugar content. “The energy sector has grown by £139m over the past two years, half of which has been delivered by the Monster portfolio,” says CCEP VP for commercial development Simon Harrison. But it was also down to a near 7% rise in average price, as the sugar tax pushed up prices across the board, even among carbonates exempt from the levy. So it’s no surprise Pepsi is sharpening its focus –at least when it comes to NPD – on flavour innovation for Pepsi Max. “The business then closed the year with good momentum.”. The accelerator effect can also be used with promotions that create short-term, loyal behavior. Data is for 52 w/e 31 December 2019, taken from Nielsen’s Scantrack service. Growth slowed, but Rowntree’s still added a respectable £5.4m to its value in 2019 – the year it relaunched Randoms. Warburtons, therefore, has been less exposed than competitor brands to the rise of cheaper own label in standard sliced bread. But value has struggled less, mainly due to the successful rollout of the pricier Energy range – first across Scotland and then the rest of the UK last October. But not Lenor, which is worth £2.2m more than last year. Like a path of least resistance in a very complex system. “We’ve had a phenomenal year,” says Claire Lowe, marketing activation director for chocolate at owner Mondelez. Jacob’s is back in growth for the first time in three years – but only thanks to a hefty increase in average pack price. Naked fattened its takings by £3.2m after slimming down on sugar. Lower-cal options have been “flying out of freezers” says Unilever VP for ice cream Andre Burger. As concerns grow over Brits’ ever widening waistlines, Riddle says retailers are also getting behind lower-calorie spin-off Hula Hoops Puft. With its exclusive store brands, award-winning wines, and low-cost organic options (to name just a few of its standouts), you can get great quality items at super low … Coca-Cola, Pepsi, Fever-Tree, Walkers and Maltesers led the charge, gaining a collective £317.4m, The Grocer Own Label Accreditation Scheme, doubling its 129kcals-per-100ml Moo-phoria range, Quorn’s first branded sandwich and wrap range, soya-based alternative to low-cal ice cream, Dairy Crest’s £1bn acquisition by Canada’s Saputo, completion of a £50m expansion to its Telford factory, Bel invests £1.7m in new Babybel snacking ad campaign, John West to launch Norwegian sister brand King Oscar in UK. John West’s average price went up for yet another year – this time by 3.1% – as volumes once again went the other way (albeit at a slower rate than the previous year). This time last year, it had returned to the black after a calamitous 2017. “This has led to a number of changes to our distribution mix. With a £1.8m gain, Vimto clams to be “significantly outperforming” the market as the fastest-growing squash brand in the UK. They’re Doing It Again. “While it’s still early days to share any robust performance data, we can say the range is tapping into a new drinking occasion,” he says. Quaker’s sachets and pot formats were its main growth drivers, Chant says. They are also aligning the Monster brand with fast-growing trends in the energy space: coffee and functional. It’s added £3m and upped its volumes by 1.8%. Dr Pepper’s up £3.2m. Since launch, Lighter Home Chips – the result of more than three years’ development – has racked up £12m in sales, McCain says. But volumes are up by 6.7%, and there are some encouraging pockets of value growth for the brand. Such speed was driven by the February launch of the four-strong Rice Fusion range, insists Simpson, calling it “Pringles’ biggest innovation for four years”. Owner Unilever remains composed. “Age UK pinpointed the really sad fact that quarter of million older people in the UK can go a week without talking anyone. But the £6m push was too late to prevent a 4.7% slide in volume sales as spice-seeking Brits looked beyond Mexican fare. Your best yet. Pray the Lord comes soon, when he finally does there will be peace and these demons will be in hell. Even those actors are emergent. Dark chocolate is in vogue: Bournville has seen a 53.4% increase in sales, worth £7.4m. It says there’s plenty of growth in areas such as organic, frothy coffee, roast & ground, and super premium. He highlights Felix, Bakers and DentaLife as “key brands that have driven success”. In July, it revealed plans to increase production at its West Yorkshire site to satisfy demand from the US. “Aristocracy of Pull” portrayed in Atlas Shrugged,is this perverted symbiosis. It’s up by £104.7m, making it Britain’s fastest-growing brand (as well as its biggest). The brand’s focus for 2019 was convincing consumers its microwaveable sandwiches were a convenient option for all occasions. A deluge of NPD was key. The Bolton bakery’s strength in non-bread products, such as the New York-style bagels De Niro pushed in 2019’s ad, are key to its share gains over Hovis and Kingsmill, which suffered the second and ninth greatest losses in this report respectively. The brand also looked to drive its revival with £3.3m ‘A Little, A Lot’ push. Its sales, however, have suffered of late. That’s in spite of domestic dishwasher use becoming more popular. Not that the brand’s cheap. It kicked off 2019 by putting former Celebrations star Galaxy Truffles on the market as a standalone for the first time. A glut of innovation helped M&M’s scoop an extra £6.5m in 2019. Still, PepsiCo marketing manager Stephen Hind insists Tropicana’s juices haven’t lost share despite the backlash against sugar. The canned fizzy drinks, made with “at least 25% real fruit juice”, were supported by a £1.5m campaign. Latest News: Get business latest news, breaking news, latest updates, live news, top headlines, latest finance news, breaking business news, top news of the day and more at Business Standard. The pressure’s rising for Comfort. To combat its decline, the brand unveiled a refresh in August, adding lines such as Chicken Fried Rice and Onion Bhaji Rice, as well as a one-pot rice kit range designed to take Uncle Ben’s into what owner Mars dubbed “a new and under-developed part of the category”.